BioInformant launches Product Citation Tracking & Database Management as novel services to help research product companies capitalize on opportunities associated with referenced use of their products.

When researchers publish articles citing products sold by a particular company, that company receives free press, benefits from a reputable product endorsement, and builds brand credibility. Tracking company product citations also keeps business leaders knowledgeable about the applications for which their products are being used and helps them maintain friendly relationships with leaders in the field... Read More

To meet your on-going need for new sales leads, BioInformant launched GRANTAlerts™, a service that filters information contained in the NIH Grant Funding Database (CRISP). GRANTAlerts™ uses internet "spiders" to filter thousands of database entries in real-time, in order to identify individuals that are likely consumers of your company’s products or services.

Every year, the National Institutes of Health (NIH) funds thousands of new biomedical research projects at various institutions. GRANTAlerts™ filters the NIH grant database using keywords you elect and sends you details and contact information for all current or historical projects matching your keywords, in a database-friendly format for easy sorting.

Each week GRANTAlerts™ provides a list of all new grants matching your search terms... Read More

BioInformant partners with research product companies to target prospects using responsive email lists. As an informatics company, BioInformant generates unique, highly-targeted lists of prospects based on research focus, site of research, geographic region, or other search criteria.

While other companies distribute email lists that are sold to hundreds of customers - causing prospects on their lists to become de-sensitized to email marketing - BioInformant uses its internet search capabilities to generate unique email marketing lists on a regular, rolling basis. This allows research product companies to reach prospective customers that are open-minded and receptive... Read More

Traditional leads generation still works, but at greatly reduced effectiveness. There's no longer incentive for scientists to call or email vendors when research solutions are needed, because they can get the information they need from searching the internet, at their own pace and without pressure. Now, novel methods of lead generation, such as database extraction, are required to effectively generate sales leads. BioInformant offers two services that automate this function and perform it in real-time, GRANTAlerts™ and SALESAlerts™... Read More

To keep up-to-date with news from BioInformant and other technology articles for life science companies:

As a resource for our online community Rebecca Coleman, Head of Sales & Marketing, maintains an online blog that discusses Biotech e-Marketing. Rebecca is a leading expert in electronic marketing, online press distribution, and web communication. She writes e-marketing articles for Yahoo Small Business, Forbes, and Marketing Today.

View her Biotech e-Marketing Blog.

Home | Company | Resources | Products/Services | News | Contact Us | Sitemap